Target, BMW, Tide: spot the pattern? Yep, circles. Not by chance—circle logos fuel brand success. Simple yet powerful, this shape is a designer’s dream. Curious why? Time to find out.
Logo designs are incomplete without geometry. Designers use all sorts of shapes to communicate the brand’s core values and messaging. And these shapes don’t just add structure but also add personality and stability to the logo.
Designers use geometric forms to create visually clean, timeless logos that can be scaled to all sizes. These geometric forms imply emotions and purpose and add a professional flair to logo designs. However, each shape or geometrical form has a distinct meaning. For instance, a square adds a formal professional outlook to the logo, whereas the circle gives it an infinite feel.
If you want to design a logo that will remain timeless for years to come and convey unity with wholeness, then use a circle. Many of the most popular brands out there do not fail to incorporate a circle in their logo, and these design marvels always end up looking strong and highly recognizable.
At LogoDesign.Net, we are absolutely mesmerized by all the brands that effortlessly use a round logo and look perfect. So we have assembled a collection of 100+ circle logos that will inspire you to design your own round logo!
Why Do Businesses Choose Circle-Shaped Logos?
The next time you see a business with a circular logo, here might be some of the reasons why they chose a round logo.
• Symbolic Meaning
Most businesses design their logos based on symbolism. Every emblem, shape, or color they choose has to be symbolic and have a deeper meaning. The circle in logos is believed to symbolize unity and community. This is because it has no beginning and end; the circle is continuous, which represents wholeness and the feeling of harmony.
Because of its balanced visual look, the unbroken circle is also seen as a symbol of security and sturdiness. If you were to design it creatively, the same circle could be used for precision, movement, and even innovation.
• Design Advantages
Circle-based logos come with several design advantages that make them a top choice. For instance, our brains like simple and easier things to process, and round logos win the race against sharp and complex-shaped logos. Not only are they memorable, but they are also very versatile.
Round logos are super easy to scale up and down and never lose legibility. If the logo designer keeps it minimal, the circle design can house the brand name and other branding elements without clutter.
The Psychology of Circles in Logo Design
Using circles in logo design is not just a personal design preference; there is actual psychology involved.
Here are some ways circles appeal to human psychology:
- The shape is non-threatening. The circular shape is seen as soft and thus is more welcomed.
- The circular design is easy on the eyes and guides the eye to the design, which makes it easier for us to recognize and remember circular logos.
- Circles in all forms embrace unity and togetherness, giving logos a sense of reliability and stability.
Do you want to see how the psychology of shapes in logo design helps create the best circular logos out there? Let’s dive right in!
100+ Circle Logos Around The World
To inspire your next circle logo design, we have assembled a collection of 100+ logos that have smartly used the geometric shape and continue to impress.
1. Target
When we think about circle logos, the first thing that comes to mind is the Target logo. This brand runs several retail stores, and its icon is a red Target! The emblem itself is a mix of multiple circles, all arranged to resemble a target.
2. MasterCard
The Mastercard logo uses not one but two overlapping circles of different colors. The overlapping represents brand concepts such as connection and seamless exchange. The circles in this logo depict the brand’s strength and recognition.
3. Vodafone
The Vodafone emblem is a red circle with a speech mark cutout. The speech mark within the red circle tells the brand story, as Vodafone is indeed a telecommunications and conversation platform. The logo itself looks very modern and timeless, with its circular logo and great use of white space.
4. Olympics
The five rings featured in the Olympics are a timeless representation of unity and wholeness. These rings are interlocked, showing their deep-rooted connection as the rings’ five colors translate to the world’s five continents.
5. Nivea
The solid blur circle around Nivea’s letter mark is often confused as the background, but it is, in fact, a blue circle. Generations have trusted this brand for skincare, and the circular logo adds a sense of purity and trust.
6. NASA
The famous NASA logo is a blue circle with a red swoosh running through it. This circular logo represents the blue world, and the red swoosh is a rocket flying away. This circular triggers feelings of exploration and a curiosity for the future.
7. ABC
The ABC circular logo is a lettermark placed within a black circle. The design is simple and reflects the brand image of a responsible news channel. The logo’s roundness helps it stand out and makes it iconic.
8. BMW
This geometric logo has multiple shapes, with two big circles and blue and white quadrants. The BMW logo is not just a design; it has many symbolic features. For instance, the color theme is an ode to the flag of Bavaria, Germany. The inner circle of the logo represents a spinning airplane propeller. These elements communicate the brand’s image, including engineering, precision, and German heritage.
9. USA Today
It’s a simple blue circle, but the USA Today logo speaks volumes. The blue circle icon represents USA Today’s global presence and adds a modern touch to the logo.
10. Bayer
The Bayer logo has a crisscross design, with the brand name written horizontally and vertically and enclosed within a circle. The gradient-colored circle adds authority and Bayer’s modernity to the logo.
11. General Electric
The beautiful script in a blue circle is a very popular logo. Design elements such as the blue color and the circular emblem help symbolize General Electric as a trustworthy brand. The intertwined design depicts tradition and an ongoing legacy.
12. Air Canada
The Air Canada logo is truly Canadian, with its red, round logo in the center featuring a maple leaf. The circle highlights the maple leaf and nods to Canadian identity and heritage.
13. Ubisoft
The Ubisoft logo is swirls within swirls. The design feels and looks hand-drawn which reflects the creativity and imaginative outlook of the brand. The logo is edgy and the rounded design aligns its vibe with the brand voice.
14. Xbox
The green sphere in the Xbox logo represents the brand’s identity. Its stylized X brings attention back to the brand name and exudes excitement, promoting the promise of cutting-edge tech in gaming.
15. Tide
Tide’s orange-yellow bulls-eye logo with the circular background looks like it has a target for all the stains. The design and color instantly add energy to the logo and are associated with ‘just done’ laundry.
16. Pepsi
Pepsi is one of the most popular circular logos of all time. The round logo is divided into three colors: red, white, and blue. Each color represents different things. For example, white represents purity, while red and blue represent energy and coolness, respectively. This iconic design shows how you can tell the complete brand story from a circle alone.
17. Motorola
The Motorola logo is very recognizable as they do not complicate it but keep it straightforward just like the brand itself. The stylized M nestled in the circular emblem is simple but gets the job done by conveying communication and technology.
18. Qlik
The Qlik logo is as simple as it can get. The circle is designed to represent a Q and also doubles as a magnifying glass. The logo has no visual clutter and looks clean and modern to fit the brand aesthetic.
19. Volkswagen
The Volkswagen intertwined lettermark neatly packed in a round logo looks like a monogram. The design represents German engineering at its best, and the logo is highly recognized all over the globe for its simple complexity.
20. AT&T
Also known as the ‘Death Star,’ the AT&T blue-and-white logo is memorable. The concentric lines around the sphere show that the company has a global network with communication connectivity.
21. PBS
Despite being an abstract logo design, the circle adds structure and goes perfectly with the lettermark, housing the human-like profiles. Over the years, the PBS logo design has been an active symbol of public broadcasting.
22. ESA
What a great use of negative space with circular designs. The ESA logo is a fresh design with a circle emblem that improves its look and adds a more premium feel.
23. Audi
The Audi logo has a lot of history. The four intertwined rings reflect the merger of four of the biggest companies in the automotive industry. The partnership of these brands now plays on as a very powerful logo.
24. Pinterest
The red Pinterest logo resembles a pin with a circle design and a P lettermark. It is a genius logo that does not take up too much space yet tells everything about the brand’s core function.
25. Texaco
The round design for the Texaco logo is one of its kind. Within a red circle, you will find a white star made out of negative space, and then in the middle of the star, you will find a T atop a mountain. The design marks authority and industry leader.
26. London Underground
London Underground’s logo is a roundel, a widely recognized symbol for London’s public transport. It consists of a red enamel disc with a blue horizontal bar running across it.
27. Rotring
The Rotring logo makes good use of the O in its name. The brand has cleverly used a target mark instead of the O in the wordmark, showing how the brand’s professional tools offer precision.
28. Radio Shack
This red logo features a lettermark within a circle. The Radio Shack logo is vibrant and grabs attention immediately with its slightly off-center placement within the circle.
29. Opera
Opera’s logo will make you take a double look at the stylized O, which is designed to look like a dynamic wave or a ribbon. The emblem looks very elegant and reflects fluidity, mostly nodding back to the smoothness of the web browser.
30. Vauxhall
This mythical logo features a Griffin holding a banner within a red circle. The Vauxhall logo is directly connected to British heritage, and the Griffin is used as a symbol here. It is represented as the guardian for the people who use Vauxhall.
31. Ubuntu
The Ubuntu logo is striking and clearly depicts the brand’s values. The Ubuntu name means helping out humanity, and that’s what you can see in the design. The orange circle in the logo is formed by three people holding hands, showing unity and brethren.
32. Knirps
The Knirps logo features three very contrasting colors, a black background, a white wordmark, and a red circle. The circle links back to the brand’s offerings, which are umbrellas.
33. Bacardi
The Bacardi logo looks eerie with its blood-red circle and fruit bat in the center. However, its circular design and details make it look well-balanced and polished.
34. Lucent Technologies
Lucent Technologies features a hand-painted circle that adds personality to the design. The red circle represents a complex but tech-motivated story that features the brand’s effort to symbolize modern communication.
35. Beats by Dr. Dre
Using the circular design smartly will help you create a design like Beats by Dr. Dre. This logo has many design elements, such as the ‘b’ made into the bigger red circle. Other than that, if you look closely, you might see the logo as a side view of a person wearing these headphones.
36. HP
The HP emblem is a lettermark logo enclosed in a blue circle. These logos are mostly consistent with tech-based businesses, as the design adds innovation and style.
37. Spotify
Music fans can spot this logo from miles away. It features a circular emblem with music vibrations indicating the music playing. Since Spotify is also a paid service, it has a premium vibe.
38. Starbucks
The round logo, despite being slightly complex, is highly recognizable. It features the brand mascot on a black circle, which is then surrounded by the green circle holding the wordmark. This monogram-style Starbucks logo has been a customer favorite for years.
39. Telegram
The Telegram logo uses a blue circle as its base, giving it a calm and trustworthy vibe. In the center, a simple white airplane grabs instant focus and symbolizes lightning-fast messages. The design is clean and minimalist and provides seamless communication.
40. Minolta
The Minolta logo has a blue circle representing the globe and its global expansion. Five light beams in the center of the circle imply wide-ranging tech expertise in the field of imaging. The logo uses the Minolta wordmark with the O replaced with the blue circle.
41. Safari
Apple’s Safari logo is a vivid blue circle with a classic compass that points northeast. The logo is an imagery used to represent browsing and exploring the internet. The design itself is adventurous and follows a modern aesthetic with a circular compass design.
42. Alfa Romeo
The Alfa Romeo logo is a circular badge that hosts a lot of history. It combines two powerful symbols: the red cross of Milan and the crowned serpent of the Visconti family. The design tips its hat at the Italian heritage while representing luxury with tradition.
43. Xerox
The Xerox logo has more of a spherical form that is broken by an X that runs across its surface. The logo design is modern and implies innovation, creativity, and connectivity. With the red color and X details it represents both heritage and progress.
44. Lucky Strike
Much like Target, the Lucky Strike logo design is a classic bullseye. It features bold red circles with the brand name inside. The logo emblem is strong, and despite being simple, it has a memorable impact on people.
45. LG
The LG logo uses a bright red circle with the letters L and G that creatively form a human face with a winking eye. The design gives the brand a human-centric approach and a friendly personality.
46. 7 Up
The 7 Up logo features a green circular background with a bold red spot on the number seven. This makes the design instantly recognizable. The typography and circular design make this one of the most iconic logos in the fizzy drink world.
47. Hoover
The strong red circle of Hoover’s logo houses a white wordmark. The clean and aesthetic design shows the world that the brand is serious about what it does. The circular design and classic appeal emphasize reliability and a no-nonsense approach to cleaning.
48. Fiat
Fiat’s circular logo has a bright red border framed in the center. The wordmark sits perfectly in the center, grabbing instant attention. The emblem gives both retro and modern vibes, much similar to the popular Italian style and heritage.
49. Westinghouse
The Westinghouse logo features a blue circle frame with a large W in the center. The W looks like a lightning bolt, a clever play on the brand messaging of a pioneering force in the electric world.
50. CBS
The CBS logo is instantly identified by the ‘Eye’ design. It is one of the most symbolic circular logos. Despite being a monochromatic design, it continues to symbolize vision and the media’s ‘watchdog’ image. Its timeless aesthetic sets it apart from other logos.
51. Holden
The Heraldic design for the Holden logo features a circular emblem with a stylized lion holding a stone. This design shows strength, courage, and power. It is deeply tied to Australian automotive heritage.
52. Timberland
The Timberland logo is a bold outline of a tree enclosed in a circle. The emblem’s design emphasizes the brand’s durability by showing a strong tree. Since Timberland is an outdoor brand popular for its rugged appeal, the logo does justice to the brand’s voice.
53. Garnier
The Garnier logo features a soft green circle paired with a stylized leaf, emphasizing the brand’s connection to natural beauty. Its clean and friendly aesthetic reinforces brand messaging of health and wellness.
54. MegaFon
This Russian brand, Megafon’s logo features a jigsaw pattern. Two semi-circular jigsaw pieces are joined together to form a circle. The design is abstract, but if you look closely, you can make out a face and a phone showing a person talking on the phone. The colors and design choices add trust and reliability to the brand.
55. Spar
The Spar logo uses a green circular background with a stylized Fir tree in the center. The tree is directly connected to the brand’s name as it means Fir in Dutch. The design uses a circular emblem to represent nature and freshness since it is a grocery brand.
56. Scoot
The Scoot logo is simple but so clever. The wordmark is in the center of a bright yellow circle, but that’s not all. The last T of the wordmark is out of the yellow circle, as if the rest of the letters are asking it to scoot to the side.
57. Vueling Airlines
The Vueling Airlines’ logo is built around a yellow circle with the wordmark inside. The minimalist but modern design directly reflects the brand and its contemporary outlook.
58. Turkcell
The yellow circle in Turkcell has two stylized curved shapes that closely resemble antennas. It can be a tribute to the original snail mascot that has been removed from the logo. This one is fresh, energetic, and friendly.
59. Symantec
The Symantec logo is a yellow circle containing a bold checkmark, which strongly symbolizes verification and protection. The design reflects the cybersecurity brand, highlighting security and reliability.
60. Wikipedia
Wikipedia’s logo is a globe made of jigsaw puzzles arranged in circular form. Each piece carries different multilingual characters that represent the information it contains from all over the globe.
61. Bored Panda
The Bored Panda logo uses a circle frame to show an expressive panda who has an uninterested or bored look. The design is very playful and fitting for a lighthearted brand messaging.
62. White Claw
The White Claw logo features an abstract circular design with swirling lines suggesting fluidity and wavering. The aesthetic is modern and clean, and ties back to contemporary alcoholic beverages.
63. British Columbia Lottery Corporation
The BCLC logo has a clean wordmark with three multicolored circles in the empty spaces. This design gives the brand a contemporary yet professional look, emphasizing that it is a state-run lottery provider.
64. AOL
AOL’s simple wordmark logo features a minimalist and straightforward design. The circular elements add more structure and improve brand recognition for this legacy brand.
65. Mercedes-Benz
The Mercedes-Benz logo is one of the most iconic circular emblems with the three-pointed star in the middle. The star’s three points sym
66. WordPress
The WordPress circular logo has a stylized W in the center. THe design is clean and modern that reflects the publishing and content management platform.
67. Caltex
The Caltex logo is a bold circular design featuring a star within the circle. Its strong colors and shape make it stand out and represent heritage in the oil and gas industry.
69. Hoffman Bikes
The Hoffman Bikes monogram logo features the stylized H and B in the center and on top of the skull. It is a bold take on vintage design and proudly expresses its biking heritage.
70. Gapit Communications
Gapit Communications features a circular logo with a stylized “G” at its center. Its minimalist and abstract design conveys reliability with a hint of modernity. The design is professional and reflects a connection to the communication industry.
71. Keep Climbing Foundation
Keep Climbing Foundation’s colorful logo features a circular design with the sky and mountains in the middle. It tells the complete brand story, reflecting the initiative to climb and raise money and awareness.
72. Circle.com
The Circle logo is a literal circle designed with two semi-circles, which also resembles Bitcoin, an integral part of the business and the brand itself.
73. The Circle Line
In The Circle Line logo, you will find a minimal circle divided into four equal portions. This symbolism is closely related to the brain and its different parts. Since this is for a mental healthcare brand, the subtle messaging in the emblem is amazing.
74. American Red Cross
The American Red Cross logo is a simple white circle with a bold red cross at the center. This sign is recognized all over the world, and it has been a ray of hope for humanitarian relief.
75. Wipro
The Wipro logo is a vibrant design with gradient-colored dots making rings around the wordmark. It represents the tech brand’s new and refined approach and promises innovation.
76. Korean Air
The South Korean flag heavily inspires the Korean Air logo and uses the circle emblem as its main logo. The emblem gives the brand a national and professional look earning trust of consumers.
77. Alcatel Lucent
The Alcatel Lucent logo is a lettermark with the two initials from the brand name enclosed within a purple circle, giving it a premium and stable vibe.
78. Yamaha
The Yamaha logo features three interlocking tuning forks inside a circle. This design symbolizes harmony, precision, and the brand’s connection to music. This logo works well for both the engineering and musical products from the brand.
79. Danone
The Danone logo features an emblem of a child looking up at a star in the sky. This imagery promotes health and optimism, aligning with the brand messaging of being hopeful and caring for health.
80. Lays
The Lay’s logo is a bright yellow circle with the wordmark across the front. The warm yellow suggests happiness and the joy of snacking, while the red banner makes the brand instantly recognizable.
81. Chipotle
The Chipotle logo features a circular design with a stylized chilli pepper in the center. The imagery connects back to the brand name and the cuisine they offer. The earthy colors and simple design add an authentic feel to the logo.
82. Tory Burch
Tory Burch is a luxury brand. Its bold circular emblem features a symmetrical, double T monogram that gives the design a timeless look and feel. The logo reflects the brand’s high fashion identity and sophistication.
83. Walgreens Boots Alliance
The Walgreens Boots Alliance logo uses a circular design made of interconnected dots. These dots create a globe-like pattern and add connectivity and collaboration to the brand.
84. Anastasia
TheAnastasia Beverly Hills logo is a circular crest featuring a stylized monogram. It conveys design, beauty, and luxury. The details reinforce its premium identity since it is a luxury cosmetics brand.
85. Ritz
The Ritz logo is fitting for a brand of snacks. It is simple and very inviting. The circular blue design with Ritz in the center adds richness and the temptation to indulge.
86. Paramount
The Paramount logo features a circular mountain peak surrounded by stars. The imagery is exemplary, symbolizing ambition and cinematic heritage. The logo is a classic and one of the most powerful emblems in the industry.
87. Total
The Total logo is a circular, swirling design with multiple colors suggesting energy, movement, and global access. The round logo truly does it justice for being an energy company.
88. Montblanc
The Montblanc logo features a circular white star with rounded edges. The emblem symbolizes Mont Blanc’s snowcap, and with its design, the brand communicates precision, excellence, and elegance.
89. Google Chrome
TheGoogle Chrome logo is a colorful circular design divided into red, green, yellow, and blue sections. The blue dot in the center represents the core of the browser, while the rest of the colors tie it to Google’s identity.
90. Smithsonian
The Smithsonian logo is a blue circle with a stylized sun in the center. This logo symbolizes knowledge and research as it is connected to the pursuit of history, science, and art.
91. National History Museum
The Natural History Museum logo forms a circular emblem using the circular formation of the letters NHM. It is a contemporary take on history, science, and the modern world.
92. Fusion Furniture Inc
The Fusion furniture logo features a stylized O that doubles as a planet with a single ring around it. This logo reflects the furniture brand’s commitment to adding value to its products.
93. Whole Foods
Whole Foods’ logo is a green circle with the lettermark in the center. The O in the lettermark is stylized with a leaf on top, reflecting the brand’s healthy food choices. The simple design communicates the brand’s approach to healthy living.
94. Omax
The Omax logo is a circle enclosed in a maroon box. The circle has a circle in the middle, giving the image of a water jet. This logo design reflects the brand name as well as the products it offers.
95. Micheal Kors
Michael Kors has a very recognizable logo with a simple lettermark enclosed in a circular emblem. The initials are stylized where the M overlaps with the vertical bar of K. The logo is the perfect example of simple elegance.
96. Lululemon
The Lululemon logo is an artistic design that is an ode to the original trademark, Athletically Hip, which was not picked. However, the logo features a stylized A within a red circle that looks creative and represents balance, growth, and unity.
97. Crunchy roll
Crunchyroll’s modernized logo features a balanced eye symbol, but that’s not all. The stylized C in the logo looks like the moon reflects on the platform’s association with anime streaming and entertainment.
98. Obama Foundation
The Obama Foundation logo has a stylized O with concentric lines representing the rising sun logo. This logo represents Obama’s non-profit organization; its circular design offers stability and reliability.
99. Will Bank
The Will Bank logo features a circular wordmark style. This design utilizes vibrant colors and a distinctfont style that adds reliability and a distinct vibe to the brand.
100. Los Angeles Clippers
The Los Angeles Clippers‘ emblem features a stylized C that doubles as a compass with a naval ship inside. This is a nod to the brand’s history with the Clipper ships, which gave the club its name.
101. Discovery Channel
The Discovery Channel logo is a beautiful reminder of the channel’s focus on all things globe. In the wordmark, the designers have added a globe in the depression of D that clicks to the audience immediately.
102. VSCO
The VSCO logo is a circular design with a clean and straightforward aesthetic. The modern emblem, which resembles a camera lens, reflects the photography app and its digital interface.
103. The Fork
The Fork logo is quirky, with a green circle surrounding a fork design. The logo is linked back to the brand’s purpose, which is to find the best restaurants all over Europe.
104. The Rhode Island School of Design
With stylized typography, the Rhode Island School of Design has a circular monogram logo with the lettermark in the center surrounded by a ring of the complete brand name.
105. Skoda
The Skoda logo features a three-feathered winged arrow, an ode to the brand’s tech, global reach, and willingness to push forward. The details are enclosed in a circle resembling an eye, often understood to reflect Skoda’s engineering and foresight.
106. Eames Institute
The circular Eames Institute logo is an innovative design that incorporates the E from the brand name and looks bold and playful. The design reflects the institute’s unique approach and sparks curiosity in the audience.
Conclusion
This article has come full circle – pun intended! If you are inspired to use the power of the circle in your logo design, don’t wait and start designing right away. Use our logo maker to create your own circular logo and bring your vision to life.
Just ensure the circular logo reflects your brand story and fits perfectly. The rest you can perfect with the help of our logo maker!
